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Crosscut Distiller - Studio123


Category: Packaging & 3D
Entered By: Studio123
Date: 2017.09.01

Description: Crosscut Distillery is a locally owned grain-to-glass distillery in Northern Ontario. Studio123 developed the visual identity for the brand before embarking on designing the labels. A design system was conceived that could tailor to a range of spirits as the craft distillery expanded. All the labels are united by the intricate pipework which pops off the bottle, especially when produced with foil accents. Studio123 also consulted on the physical bottle, taking into account budgetary constraints as well as the comfort of the bottle for bartenders who would be handling them. Finally, a strong colour palette ensures that each spirit can shine, as well as remain true to its brand.

La Description: Crosscut Distillery est une distillerie de grain au verre appartenant au nord de l’Ontario. Studio123 a développé l’identité visuelle et l’image de marque avant de se lancer dans la conception des étiquettes de bouteille. Un système visuelle a été conçu pour adapter la gamme d’esprits à mesure que la distillerie artisanale s’agrandit. Toutes les étiquettes sont unies par la tuyauterie complexe accrocheuse sur les bouteilles, produites avec des accents de feuille métallique. Studio123 a également consulté sur la forme de la bouteille, en tenant compte des contraintes budgétaires ainsi que du confort de la bouteille pour les barmans qui les manipuleraient. Enfin, une palette de couleurs frappante garantit que chaque esprit peut briller, ainsi que rester fidèle à sa marque.

Jurors Selection

“Similar to the client’s product, the mix of simplicity, detailing, and colour choices are gently balanced to create an attractive yet highly functional, recognizable design. The foil adds to the strength of the label without being necessary while the template’s flexibility allows for the possibility of expanding the product line.”


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