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Unicorn Popcorn - Launchpad Creative

Unicorn Popcorn

Category: Identity & Branding
Entered By: Launchpad Creative
Date: 2018.12.17


In our research we learned that the most loyal snack enthusiasts are drawn to fun, vibrant, flavorful snacks. We decided that Unicorn Snacking Company’s brand needed to represent this. We mixed playful typography and illustrations and juxtaposed it with a rich single toned packaging. The pink background was chosen (not only for the contrast) because the color represents love of ones self. We genuinely believe nothing represent love for ones self more than a delicious snack. TREAT YO SELF.


Alysha Becker, Bianca Lefebvre, Jason Hebert

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